Watan-The images captured of a branch of Starbucks in the Al-Weibdeh area of the Jordanian capital, Amman, showed the impact of the boycott that was launched in solidarity with Gaza and in condemnation of the support of some international companies for the war waged by the occupation on the sector.

A recent image of the store, which is closed and completely covered in glass, documented a scene contrasting with earlier satellite images of the branch bustling with customers, reminiscent of pre-war Gaza.

The scene provided a clear indication of the effectiveness of the boycott, which has been saving on a wide scale for a long time during the war on Gaza.

ستاربكس اللويبدة ودع البطولة
عاش الشعب الأردني العظيم pic.twitter.com/eGRNFW1noW

— جِهَاْدٌ (@jehad_abusukkar) April 28, 2024

Celebration in Jordan

This scene has become a source of celebration among many activists on social media platforms in Jordan.

Boycott campaigns

Activists in many Arab and Islamic countries had launched widespread calls to boycott all companies suspected of supporting Israel, including Starbucks.

The Starbucks chain of cafes owns more than 1900 stores in 11 countries in the Middle East and North Africa, employing more than 19,000 people.

Starbucks affected by the boycott

In a move influenced by boycott campaigns launched following the Israeli war on Gaza, Al-Shaya Group, operating in the retail sector in the Gulf region and the owner of the Starbucks franchise in the Middle East, decided to lay off more than two thousand workers.

Al-Shaya Group said in a statement: “Due to the continued difficult commercial conditions over the past six months, we have made the very difficult decision to reduce the number of colleagues in Starbucks cafes in the Middle East and North Africa.”